Executive

Who is this service for?

For leaders, managers, executives, and corporate teams who wish to:

• Align their personal image with position, role, and company culture;

• Strengthen authority, credibility, and coherence in communication;

• Develop a more confident, empathetic, and strategic presence;

• Represent the brand in a consistent and inspiring way.

What does the Strategic Branding service include?

The process combines strategy, perception, and executive image—always based on the P.I.C.® Method.

• Personal and Professional Diagnosis
  Analysis of current perception, narrative, positioning, and goals. Individual strategic session and in-depth profile form.

• Strategy and Personal Identity
  Definition of purpose, mission, values, and personal DNA. Creation of core message and positioning pillars.

• Communication and Digital Presence
  Definition of tone of voice, discourse, and coherence across LinkedIn, website, and social media. Structuring of visibility and digital reputation plan.

• Executive Image and Visual Trust®
  Alignment of presence, communication, and personal image. Definition of style, posture, and visual language consistent with positioning.

What are the steps of the process?

1. Diagnosis and Immersion (1 week)
   Individual strategic session (1h30) and perception analysis.

2. Strategy and Identity (2–3 weeks)
   Definition of DNA, purpose, and communication pillars.

3. Communication and Image (2–3 weeks)
   Practical application: narrative, executive image, and digital presence.

4. Delivery (1 week)
   Delivery of the Personal Brand Book—document with strategy, narrative, language, and visual recommendations.

(Average length: 6 to 8 weeks.)

What do you receive?

• Executive Presence Book (strategic document), with:

  • Current diagnosis and perception

  • Guidelines for presence, communication, and executive image

  • Dress code and behavior guide for each professional context

  • Application of Visual Trust® Framework

  • Individual or group sessions (depending on format)

  • Final report with practical recommendations for implementation

What is the investment?

The value depends on the size and complexity of the project.

Who executes the design?

Yes.
Executive Image is oriented towards professional contexts and leadership, where communication, posture, and collective impact carry more weight than individual style. While personal image focuses on identity and authenticity, executive image focuses on organizational reputation and influence.

Ready to align presence, identity, and communication with your vision?

Contact us

Whether it’s a request, a question, or if you want to work with us, use the form below to contact our team.